Each of the B2B Educational Roundtables listed below will be offered twice — once during the 2PM session and again during the 3PM session — to allow multiple opportunities for participants to attend. Each Roundtable is limited to 10 participants per session, so attendees must reserve a spot at their chosen Roundtables in advance.
|EDUCATIONAL ROUNDTABLE #1|
|TOPIC: Cybersecurity for Small Business
Cyber attacks against small businesses have more than tripled since 2011, and 60% of small companies that suffer a cyber attack are out of business within six months. This hands-on workshop will cover specific and practical cybersecurity controls that small business owners can implement — right away — to improve their security and reduce their risk of cybercrime.
Covered topics include:
This educational roundtable will be led by Michael Herrick, CEO of Matterform.
|EDUCATIONAL ROUNDTABLE #2|
|TOPIC: A Seat at the Table: Why Engaging Millennials in Leadership Roles Is a Strategic Advantage
This educational roundtable will be led by Annemarie Henton, Director of Communications and Marketing for AED.
|EDUCATIONAL ROUNDTABLE #3|
|TOPIC: The 6 Key Components Needed to Put Together a Successful (and Profitable) Marketing Plan
Attendees will learn how all the elements above relate and support each other and how they can customize a plan for any size budget.
This educational roundtable will be led by Diane Villegas, Owner of Big Picture Marketing Strategies.
|EDUCATIONAL ROUNDTABLE #4|
|TOPIC: The Digital Toolkit Every Business Needs in Today’s Digital World
In this interactive workshop, participants will uncover the answers to critical digital marketing questions, including:
This educational roundtable will be led by Del Esparza, President of Esparza Advertising.
|EDUCATIONAL ROUNDTABLE #5|
|TOPIC: Smart Technology and Digital Disruption
This educational roundtable will be led by Dale R. Dekker, Founder of Dekker/Perich/Sabatini.
|EDUCATIONAL ROUNDTABLE #6|
|TOPIC: Want to Improve? First, Make More Mistakes!
Learn how to create a culture of:
This educational roundtable will be led by Mark Herman, CEO of Dion’s.
|EDUCATIONAL ROUNDTABLE #7|
|TOPIC: Navigating the Generational Waters in the Workplace
Knowing where the generational gaps are in your industry is instrumental in moving forward. For business owners and managers, it is instructive to look at the impact of the times in which various groups of employees have grown up.
When we describe the different generations, we tend to look at:
All of this impacts our expectations of the workplace.
This educational roundtable will be led by Drew Dooley, Ph.D., Founder of D Squared Presentations.
|EDUCATIONAL ROUNDTABLE #8|
|TOPIC: Strategic Networking: Maximizing Your Personal and Professional ROI
This educational roundtable will be led by Stacy A. Sacco, MBA, Director of the UNM Small Business Institute.
|EDUCATIONAL ROUNDTABLE #9|
|TOPIC: The Cannabis Business: What You Need to Know
Cannabis-specific businesses are part of a fast-growing industry. Join this roundtable to learn about:
This educational roundtable will be led by Tom Briones, J.D., Founder of Briones Business Law Consulting, P.C.
|EDUCATIONAL ROUNDTABLE #10|
|TOPIC: How to Build a Trusted Word of Mouth Campaign
This educational roundtable will explore three essential elements of successful word of mouth marketing:
This educational roundtable will be led by Tom Garrity, President of The Garrity Group Public Relations.
|EDUCATIONAL ROUNDTABLE #11|
|TOPIC: Start and Grow Your Business First with the SBA
Attend this workshop and learn how the Small Business Association can help your startup business with things like:
This educational roundtable will be led by John Garcia, District Director for the US Small Business Administration – NM District Office.
|EDUCATIONAL ROUNDTABLE #12|
|TOPIC: Work/Life Integration: How to Make Your Business AND Your Personal Life Thrive
At this workshop, you’ll learn:
This educational roundtable will be led by Giovanna Rossi, President of Collective Action Strategies, LLC.
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